問題詳情
9. 網路消費者的行為記錄中,何種可代表消費者在全球資訊網移動時所建立的交易與行徑記錄?
(A)廠商效能
(B)行銷訊息
(C)點選流向(Click Stream)記錄
(D)消費交易記錄
(A)廠商效能
(B)行銷訊息
(C)點選流向(Click Stream)記錄
(D)消費交易記錄
參考答案
無參考答案
內容推薦
- _____ relates to an individual’s ability to put oneself in another place.(A) Apathy (B) Allopathy
- A good story can be achieved by introducing a conflict into the action, bringingthe tension to t
- All of the essays in this book are _____, telling about what happened to the youngpeople who live
- Mama slept alone on her large bed, _____ the times when a sick grandchildrenwarranted the privile
- 在線上遊戲內故意露出品牌 LOGO,此種行銷方式稱為?(A)置入行銷(B)病毒行銷(C)試用行銷(D)話題行銷
- Let f(n)= f(n-1)+(n-1) , where n ≥ 2 , and let f(1) =0 . Then(A)f(n)=n2-2n+1 (B)f(n)=n2-n (C) (D
- Chomsky and his colleagues claim that humans are innately _____ with universallanguage-specific k
- It is true that many of the studies reviewed here yield inconclusive findings.Practical implicati
- 下列哪一個服務的主體是 Web 0 的服務?(A)Gtalk(B)Google Books(C)Amazon(D)PayPal
- 「PChome 推出 24h 購物,只要商品未在 24 小時內到達,就會立即發送現金積點,是一種不同於以往購物網站的配銷方式。」以上敘述是指何種類型的差異化?(A)通路差異化(B)人員差異化(C
內容推薦
- _____ is a poor way to shape a child’ s behavior. It will result in feelings of angerand frustra
- Good descriptive writing is built on concrete _____ rather than abstract qualities.(A) particular
- 英文試題:Which of the following factors contribute significantly to the increased complexity andcost
- 人力資源網站成功的關鍵在於同時建立起求職與求才雙方流量,並且讓雙方相信該平台的資料量最大。其背景原理為?(A)網路補償性(B)網路層級性(C)網路外部性(D)網路內部性
- 網路購物中,業者經常會標示相同產品在實體通路的較高售價來做為外部參考價格,目的是要影響消費者的________。(A)知覺價格(B)外部參考價格(C)促銷價格(D)批發價格.
- A study shows that owning pets can be a means of therapy for many kinds ofindividuals. For examp
- 下列何者並非一般橫幅廣告的計價變數:(A)廣告訊息的曝光次數(B)廣告訊息的品質(C)廣告訊息的刊登位置(D)廣告訊息所佔的尺寸
- In George Orwell’s Animal Farm, the horse, sheep, pigs, cows, and other animalsof Manor Farm reb
- 虛擬通路的優點?(A)全天候 24 小時不間斷的服務(B)沒有距離限制(C)沒有儲存空間限制(D)以上皆是
- 請問誠品網路書店(eslite.com)的經營模式屬於下列何種?(A)純實體經營(pure physical)(B)純線上經營(pure play)(C)虛實合一(click and mort
- Books shed a light that _____ our problems and crises. They are also mirrors thatreflect the tru
- Opinions are fundamental to much of our lives. However, look for realistic,meaningful support fo
- Cooperative learning is effective in multilingual classrooms when learning groupsinclude bilingu
- 哪個網站有提供街景檢視(Street View)的功能?(A)Google(B)Yahoo!奇摩(C)交通部觀光局(D)中央氣象局
- The division between the stages of ethnicity typology is blurred rather than sharp.Thus, a _____
- Applied anthropologists often use information gathered through _____ -- long-term studies of the
- In school, students must use language, written and spoken, to express their thoughts and to demo
- 下列各增廣矩陣中,請選出其所代表的方程組有無限多解的選項。(A) (B) (C) (D) (E)
- Vygotsky spoke of the two levels involved in cognitive operations: the actual level of functioni
- 企業經常把焦點放在「獲取新顧客」上,卻往往忽略了本身原有的顧客群,如此一來便造成什麼效應?(A)旋轉門效應(revolving-door effect)(B)馬太效應(Matthew Effe
- Critical thinking means correct thinking in the 21 of relevant and reliableknowledge about th
- 企業想要經營活絡虛擬社群,下列哪一項最可能得到反效果?(A)刪除不利訊息(B)驅除負面意見者(C)收集顧客資料(D)贊助商廣告
- 當產品所能帶來的效用會隨者使用產品的人數而增加,此概念稱之為?(A)網路層級性(B)網路外部性(C)網路內部性(D)網路補償性
- 網路常有提供比價的服務,只要輸入商品名稱,就可以看到各網站銷售的價格,廠商的回應方式較不可能是哪一項?(A)阻擋網路搜尋(B)提供差異性產品,避免直接比價(C)提供消費累積點數活動,鼓勵到特定
- 「美國體育週刊運動畫刊(Sports Illustrated)和 CNN 共同創造了一項新的網路品牌為 CNNSI,共同為喜好體育的觀眾服務。」請問他們使用的是何種策略?(A)新創品牌(New