問題詳情

V. 閱讀測驗（第 26 題至第 30 題，共 10 分）Superstar vloggers have got traditional media in a bit of a panic. And there is every chance you have never heardof them. The rise of the vlogging superstars is a very recent phenomenon, one that is rapidly changing the shape ofmarketing, advertising and the wider media world.Alfie Deyes, the British vlogging superstar, has more than three million subscribers to his YouTube channel andwas recently mobbed by over 8,000 fans at the launch of his first book. Deyes' fame among the UK's teenagers evenrivals that of boyband stars like One Direction's Niall Horan. Deyes’s book, The Pointless Book, is a number onebestseller, outperforming the latest ones from Jamie Oliver and Ian McEwan. With their millions of YouTubesubscribers, vloggers like Deyes are generating huge revenues. Thus, both traditional and networked television hiredvloggers so as to catch the attention of the younger generation, who have engaged in the online world for years.TV might seem like a step up from YouTube. But that's not necessarily how the vloggers and their fans see it. Infact, Deyes views it as a completely different platform, one where he may be only a face or a voice to someone else'sscript and ideas. After all, this guy already has millions of fans by just being himself, uploading videos where he andhis friends set each other silly challenges, or he plays games with his mom, and talks about life as a young Britishperson.Vloggers can script, edit and present their own shows without having to care about the TV executives. YouTubeand similar sites offer the true democratization of mass media. It's a free-for-all where a 15-year-old with an idea anda laptop can rewrite the rules. And it's likely to stay that way – until the marketing men and the major corporationsfigure out a way to bend it to their will.
26. This article is most likely to be found in a magazine called _______.
(A) Film World
(B) Webuser
(C) Cooking in Delight
(D) Fashion Designer

參考答案

答案：B
難度：適中0.567797
統計：A(26),B(67),C(12),D(13),E(0)

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